Telemarketing

Virtually everybody in sales today sells over the phone at least part of the time. Perhaps it is time for you to evaluate how you use the telephone and where it fits into your sales and marketing mix. This one-day workshop will show you how the telephone can supplement, enhance, and sometimes replace other means of marketing and selling, and how this personal approach can dramatically increase your sales success. We will also talk about how to hone your communication skills, your ability to persuade, and techniques to personalize each sales call.

What Will Delegates Learn?

  • Build trust and respect with customers and colleagues.
  • Warm up your sales approach to improve success with cold calling.
  • Identify ways to make a positive impression.
  • Identify negotiation strategies that will make you a stronger seller.
  • Create a script to maximize your efficiency on the phone.
  • Learn what to say and what to ask to create interest, handle objections, and close the sale.

What Topics are Covered?

  • Verbal communication
  • To serve and delight
  • Exceptional things about telephone sales
  • Building trust
  • Negotiation primer
  • Communication essentials
  • Developing your script
  • Pre-call planning
  • Phone tag and call backs
  • Following up and closing the sale

 

Call Center Training

Whether we choose to embrace them or cannot stand being interrupted by their calls, call centers are a business element that is here to stay. This course will help call center agents learn to make the most of their telephone-based work, including understanding the best ways to listen and be heard. Each phone interaction has elements of sales and customer service skills, which we will explore in detail during this energizing and practical three-day workshop.

What Will Delegates Learn?

  • Develop an understanding of the nuances of body language and verbal skills.
  • Learn aspects of verbal communication such as tone, cadence, and pitch.
  • Demonstrate an understanding of questioning and listening skills.
  • Acquire comfort with delivering bad news and saying no.
  • Learn effective ways to negotiate.
  • Understand the importance of creating and delivering meaningful messages.
  • Use tools to facilitate communication.
  • Realize the value of personalizing interactions and developing relationships.
  • Practice vocal techniques that enhance speech and communication ability.
  • Personalize techniques for managing stress..

What Topics are Covered?

  • What’s missing in telephone communication?
  • Verbal communication
  • Who are your customers?
  • Questioning and listening skills
  • Asking the right questions
  • Vocal exercises
  • Sales by phone
  • Taking messages
  • Staying out of voice mail jail
  • A look back
  • Cold and warm calls
  • Developing and perfecting a script
  • Going above and beyond
  • Handling objections
  • High impact moments
  • Tips for chatty and difficult callers
  • Phone tag and getting the call back
  • Stress busting
  • News from within

 

Selling Smarter

It’s no secret that the sales industry continues to change and evolve rapidly. This is an exciting and dynamic profession, although it is often underrated and misunderstood. The back-slapping, high pressure, joke-telling sales person has disappeared. In his place is a new generation of sales professionals: highly trained and well groomed, with the characteristics of honesty, trustworthiness, and competence. This one-day workshop will help you learn how to be one of those smart sales professionals!

What Will Delegates Learn?

  • How to explain and apply concepts of customer focused selling
  • How to use goal-setting techniques as a way to focus on what they want to accomplish and develop strategies for getting there
  • How to apply success techniques to get the most out of work
  • Productivity techniques to maximize their use of time.
  • Ways to find new clients and network effectively

What Topics are Covered?

  • Selling skills
  • The sales cycle
  • Framing success
  • Setting goals with SPIRIT
  • The path to efficiency
  • Customer service
  • Selling more
  • Ten major mistakes
  • Finding new clients
  • Selling price

 

Prospecting for Leads like a Pro

Prospecting is one of the keys to your sales success. Keeping your pipeline full ensures that you will continue to attract new business, and so your success today is a result of the prospecting you did six months ago. In this one-day workshop, you will become skilled at prospecting and learn the 80/20 rule. After this course, you will know who to target and how to target them, and commit to do some prospecting every day through warming up cold calls, following up on leads, or networking. You will also build your personal prospecting plan and learn how to ensure your future by planting seeds daily.

What Will Delegates Learn?

  • The importance of expanding your client base through effective prospecting.
  • How to use a prospecting system to make you more successful.
  • How to identify target markets and target companies with the 80/20 rule in mind.
  • How to develop and practice networking skills at every opportunity.
  • How to develop, refine, and execute the art of cold calling.

What Topics are Covered?

  • Targeting your market
  • The prospect dashboard
  • Setting goals
  • Why is prospecting important?
  • Networking
  • Public speaking
  • Trade shows
  • Regaining lost accounts
  • Warming up cold calls
  • The 80/20 rule

 

Marketing and Sales

A small marketing budget doesn’t mean you can’t meet your goals and business objectives – you just have to be more creative in your marketing tactics. This one-day workshop will show you how to get maximum exposure at minimum cost. Learn effective, low-cost, and non-cost strategies to improve sales, develop your company’s image, and build your bottom line.

What Will Delegates Learn?

  • Recognize what we mean by the term “marketing.”
  • Discover how to use low-cost publicity to get your name known.
  • Know how to develop a marketing plan and a marketing campaign.
  • Use your time rather than your money to market your company effectively.
  • Understand how to perform a SWOT analysis.

What Topics are Covered?

  • Defining Marketing
  • Recognizing Trends
  • Market Research
  • Strategies for Success
  • Mission Statements
  • Brochures
  • Trade Shows
  • Developing a Marketing Plan
  • Increasing Business
  • Saying No to New Business
  • Advertising
  • Networking